If you’re like me, you’ve probably at one time or another watched a reality show that had to do with buying or selling houses. There are so many shows out there – Million Dollar Listing, Love It or List It, Selling Sunset, etc. What those shows don’t accurately convey is that buying or selling your house can be very stressful. Having a good real estate agent is key to a successful outcome and will help mitigate some of the anxiety.
I’ve known Jessica for a few months now since we both belong to an online female entrepreneur group. I was intrigued by her business and wanted to learn how she got into the real estate industry.
Please meet the latest Real Mom of the SFV – Jessica Carter, a licensed real estate agent.
How/why did you begin your business?
Jessica: As a child, my father would take me with him to look at houses, so I developed an early interest. I loved touring the homes and helping him work on them and I even started answering calls by 13 years old. After college, I moved to California and started working for an insurance company in Woodland Hills. I worked with amazing people and loved my time there, but I kept thinking about getting into real estate. I remember the day I passed my real estate exams. Despite getting advice to ease into it and work part-time, I gave my two weeks’ notice and never looked back. That was in 2005 and I can honestly say I haven’t lost even an ounce of the passion I had that day. I absolutely love what I do and I take great responsibility in making sure every transaction is on point and educating my clients each step of the way.
As a working mother, what is one tip or piece of advice that you would give to other female entrepreneurs?
Jessica: Make sure you are setting aside time with your spouse and children. Even if there are small windows, before school, after dinner, running errands, whatever it is, make sure there is some time set aside where you do not answer your phone. I am the number one offender of this so it’s an ongoing challenge. Also, create a morning routine that includes giving gratitude, self-care (I go on a 15-minute walk), and a review of your goals. Make sure your goals are written. Stay focused and positive. Know that part of success is learning how to manage failures.
What do you like best about having a business in the San Fernando Valley?
Jessica: From a real estate perspective I love getting to know all the different communities. Each has its own character and vibe. I love being a part of the whole experience of finding that perfect home. I always remind clients they are buying not only a house but a community. From condos to luxury estates, the San Fernando Valley has something to offer everyone.
If there was one thing you wish you knew before you began your business, what would that be?
Jessica: Work smarter, not harder. Also, know your worth. It took me many years to really understand this. We all have a limited number of hours in the day. If you are like me and you enjoy being busy it is really easy to get caught up just being busy and not necessarily productive. Surprisingly I think it was having children that really helped me look at my time and tasks a little differently. I don’t have the option of working all day and night anymore, so I’ve learned better how to delegate, systematize and simply focus my time where it really needs to be.
Jessica’s advice about balancing work and home life really resonated with me. Although I’m not in a position to buy a new home, if I’m ever in the market to sell my house, I know just who to call!
Are you thinking of buying or selling your home? For more information, check out Jessica’s website here. Also, don’t forget to follow her Facebook page and Instagram account to get the latest updates!
Disclosure: No monetary compensation was received for this post. The images shown in this post are used with permission. As always, my opinions are 100% my own.
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